DIGITAL
MARKETING
MANAGER

DIGITAL
MARKETING
MANAGER

If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels.

If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels.

About nucleoo:

In today’s business reality, cutting-edge data management is the make-or-break factor for any company, whether private or public. Cast your mind over the list of today’s most successful enterprises, and you’ll soon see what ties them together: strategies that put data above all else.
Firms that are too slow to apply data driven strategies to their business models will risk falling into obsolescence. Fundamentally, the ability to tap into vital streams of customer behavioral data is what will decide who succeeds.
Looking to the future, Artificial Intelligence is also set to dominate the data-driven horizon, as increasing focus on cloud computing and data management position it as the fastest growing global market.
Bi4 Group has already proven itself as a challenger in the European cloud computing and data management market, crafting custom data solutions since 2012. With nucleoo, a proprietary modular platform that aligns with companies’ data management requirements, we’re now disrupting the way companies turn their data into true assets and benefit from AI’s upward trend.
As such, a ground-up rebrand, international targets, as well as additional investment in our product range and go-to-market orientation will top Bi4 Group’s priorities for the years to come.

About you:

You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. Our Digital marketing Manager will work with the marketing team, leadership team, and vendors to launch campaigns on time and on budget.

KEY RESPONSIBILITIES:

  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email and social media advertising campaigns.
  • Maintain main personas and customer journey maps.
  • Design, build and maintain our social media presence and website.
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
  • Identify trends and insights, and optimize spend and performance based on the insights.
  • Brainstorm new and creative growth strategies.
  • Plan, execute, and measure experiments and conversion tests.
  • Collaborate with internal teams to create landing pages and optimize user experience.
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
  • Instrument conversion points and optimize user funnels.
  • Collaborate with agencies and other vendor partners.
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

YOUR SKILLS:

  • High level of English (C1 or higher).
  • High level of Spanish.
  • BS/MS degree in marketing or a related field.
  • Proven working experience in digital marketing.
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email and/or social media advertising campaigns.
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
  • Experience in optimizing landing pages and user funnels.
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, WebTrends).
  • Working knowledge of ad serving tools (e.g., DART, Atlas).
  • Experience in setting up and optimizing Google Adwords campaigns.
  • Working knowledge of WordPress, and HTML development and constraints.
  • Strong analytical skills and data-driven thinking.
  • Up-to-date with the latest trends and best practices in online marketing and measurement.

For more information feel free to contact us: hr@bi4group.com

WHAT WE’RE OFFERING

  • Unique opportunity in Granada!
  • Meetups and workshops to develop yourself in other areas
  • Great working environment
  • Flexible working hours
  • Possibility to work from home
  • Attractive salary
  • Private health insurance
  • Recreation zone
  • Company parties and events
  • Free coffee and healthy corner
  • Pet – friendly office

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